A Cup A Day Matcha Lattes & Cafe

Brand Identity/ Messaging/Landing webpage

A Cup a Day is a modern coffee brand designed to inspire energy, community, and daily ritual. This project demonstrates website messaging that communicates the brand’s personality, values, and offerings in a clear, engaging way. Unlike typical coffee shops, the messaging balances efficiency with a sense of calm and style, inviting visitors to experience coffee with intention.

I crafted the name A Cup a Day to reflect daily motivation and connection, and developed a messaging system for the website including headlines, section copy, product descriptions, and story content. The result is a cohesive digital experience that guides visitors, builds brand personality, and positions A Cup a Day as a stylish, approachable, and energizing local destination.

Click to image to view webpage mockup.

https://acupaday.my.canva.site/a-cup-a-day-matcha-lattes-cafe-webpage

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Creative Direction/ Brand Identity / Brand Strategy / Strategic Marketing/ website Design/ social media/ look curation/ photography/ Illustration/ Packaging / paintings